Salmon and the City

03/2017

Our Clients

Vulcan Real Estate: the World’s First Salmon-Safe Developer

Vulcan believes that a successful real estate development is one that moves the meter socially, economically, and environmentally. That’s why the Salmon-Safe program fits right into the Vulcan way.

Founded a decade ago, Salmon-Safe got its start certifying farms and food-makers in Washington, Oregon, California, and B.C. that support good land-use practices. In 2014, they extended their oversight to real estate development, and Vulcan Real Estate has become the first Salmon-Safe accredited developer in the world.

Turnstyle partnered with Worker Bees to develop Vulcan’s salmon-safe public awareness campaign which includes an informative website and construction fence banners.

Vulcan Real Estate's Salmon-Safe construction fence banners lining a Seattle street, featuring bold blue and yellow graphics with salmon illustrations and the message "protect this habitat."

This initiative aligns with Vulcan co-founders Paul Allen and Jody Allen’s push to protect the environment. So far—with their accredited contractor partners—Vulcan has finished or started construction on eight Salmon-Safe certified projects, with at least eight more in the works. 

Vulcan Real Estate Salmon-Safe construction fence banner reading "We're building a future for salmon," featuring illustrated fish and city buildings on a teal background.
Vulcan Real Estate Salmon-Safe construction fence banners reading "This good place to work makes this a good place for salmon," featuring illustrated salmon and city buildings on teal and blue backgrounds.
Vulcan Real Estate Salmon-Safe construction fence banners reading "How we build here improves how they live here," featuring illustrated salmon swimming among illustrated city buildings on blue and teal backgrounds.
Vulcan Real Estate Salmon-Safe construction fence banner reading "This habitat is helping — protect this habitat," featuring two illustrated salmon on a bold yellow background.

If you like the idea that what we do above the waterline can make life better for those beneath it, then there are plenty of things you can do to support the cause. Visit the Vulcan Salmon-Safe website to go below the surface and find out more: Vulcan Salmon-safe

The Vulcan Salmon-Safe website displayed on a tablet, featuring illustrated Seattle cityscapes and the headline "Go below the surface" on a teal background.
The Vulcan Salmon-Safe website displaying six illustrated icons representing certification criteria — site ecology, integrated habitats, stormwater management, habitat protection, water conservation, and care for land — above a decorative pattern of illustrated salmon on a blue background.

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